| |
| |
 |
Masterfile Explained |
| |
 |
| |
|
|
| |
|
|
| |
|
|
| |
|
|
| |
|
|
The Findlay Masterfile Census has been carried out continuously for over 25 years. It covers 30,000 UK manufacturing-related sites - what they make and how they make it, alongside detailed family trees of key technical departments and 185,000 named personnel within them.
Data is renewed on a rolling cycle by a team of 12 specialist researchers and is verified annually by the Audit Bureau of circulations' gold-standard Profile Audit process.
95% of sites supply their data to Masterfile. No other database of UK manufacturing sites comes even close in terms of data depth or accuracy. Masterfile drives the circulation activities of all Findlay magazines, bespoke Database Management services for individual suppliers and Direct Mail list rental services for industry marketers wishing to reach beyond their in-house mailing lists. |
|
| |
|
|
| |
|
© Findlay Direct Marketing 2007 |
| |
|
|
